Written by Fauzan SohailPosted in FEATURES,SPOTLIGHTSTags: Asmaa Mumtaz, Ather Shahzad, Catwalk Productions, Damas, Day 3, Dragonfly., FASHION, Hamza Tarar, Karma, Khawar Riaz, L'Oreal, Lahore, Lotus PR, Nida Azwer, Paris Bridal Week, PFDC, R Team, The Dressers, Umar SayeedDecember 26, 2011
PFDC L’Oréal Paris Bridal Week reached its grand finale on the fourth day that included three fashion shows and one solo jewellery show. Bridal fashion showcases were by Karma, Nida Azwer and Umar Sayeed and the jewellery show was by Damas.
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Written by The ObserversPosted in ENTERTAINMENT,GADGETS & TECHTags: Ather Shahzad, campaign, FASHION, GADGETS & TECH, Iman Ali, Mobile, model, Q-Mobile, styleDecember 27, 2010

Iman Ali looked hot and happening in the ad campaign for Q Mobile’s Q 55 cellular model.
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Written by The ObserversPosted in EVENTS,FASHION SHOWSTags: Ather Shahzad, Catwalk, Dernier Cri, J&S3, Lahore, Launch, men, models, Ramp, Rezz Aly Shah, show, women, World Fashion CafeApril 16, 2010

The World Fashion Cafe launch was rounded up with a fashion show presenting the collections of the label by Dernier Cri.
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Written by The ObserversPosted in EVENTS,LAUNCHESTags: Aamir Hussain, Ather Shahzad, Dernier Cri, Glamor, J&S, Lahore, men, Pakistan, Playboy, red carpet, Rezz Aly Shah, Saad Kureshi, style, women, World Fashion CafeApril 16, 2010

The World Fashion (WF) Cafe was launched last weekend with much fervor and glam.
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Written by The ObserversPosted in EVENTS,FASHION SHOWSTags: 2010, Ali Zafar, Amina Haq, Ammar Belal, Ather Shahzad, Catalyst PR and Marketing, Catwalk, Catwalk Productions, Celebrities, FASHION, Fashion Pakistan Week, Glamor, HSY, Iman Ali, Lahore, Lotus PR, MEDIA, models, Mommar Rana, PFDC Boulevard, Press Conference, Runway, Sehyr Saigol, Society, styleDecember 25, 2009

An auspicious press conference was held by the Pakistan Fashion Design Council (PFDC) on Dec 4, 2009 at the PFDC Boulevard in Lahore to announce that Fashion Week 2010 will be held in Lahore from 16th to 20th of February, 2010.
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